Earlier this week, watch enthusiasts gathered in Geneva for the annual SIHH watch fair. With a long list of reputable names of the industry present showing off their latest creations, The Rake and Revolution joined forces with IWC and George Cleverley to celebrate our latest horological collaboration, the Pilot's Watch Automatic 36mm Special Edition.
The watch went on sale at precisely 12:00 GMT and within minutes it had sold out. A fantastic achievement that goes to show that the three-way collaboration that's themed around the age of the gentleman aviator was indeed very, very special. As you can imagine, the party last night was, too.
You can read more about the special collaboration, which supersedes the realms of horology, here.