Brunello Cucinelli opens up impressive Store on New Bond Street

With ornamental balustrades and a column-framed entrance, Umbrian brand Brunello Cucinelli open their magnificent New Bond Street strore.

If Brunello Cucinelli’s mission is to bring dignity to the human condition as a fait accomplis, the opening of his Bond Street store takes him a mighty way closer to achieving this. In this troubling time, we are all searching for signs that there is hope and that the best of human values and integrity are to emerge intact as the commercial deep freeze of Covid thaws out, and this is perhaps the best sign of it so far.


June 2020


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