And, one particular Italian label, launched at the 2013 Venice Biennale in occasion of Milla Jovovich acclaimed world
premiere of Future Perfect performance, is widely celebrated for creating small batches of limited-edition
hand-crafted sunglasses in a wide range of styles. It is stealing more than its share of public admiration via
paparazzi lenses. In recent years, at the Art Basel fairs in Miami and Basel, Leo DiCaprio has made a pair of
Avrones part of a Hoxton-hipster-y kind of look (the pairs on The Rake site with either tortoiseshell or
lightweight, clear frames, handmade in Italy from sheets of cellulose acetate, would be a good starting point for
those wishing to emulate the looks in question). Clearly a brand devotee, the Departed star has also been seen
applying gentle glam-factor, in an attempt to stay relatively incognito, in Saint-Tropez.
The clear-framed Avrone models appear to be Woody Harrelson’s favoured option, too, judging by glimpses of him at the
2018 French Open at Roland-Garros arena, where he paired them with a salmon pink shirt and grey trousers: like all
Avrone frames, the pair in question have metal cores fused inside to boost comfort and support, handmade and
decorated hinge pins and lasered brand-embossing inside the arms.
For a glimpse at the extent to which sunglasses can bolster a wintry ensemble, check out Olivia Palermo and husband
Johannes Huebl strolling through Gstaad, Switzerland during one of the post-Christmas jaunts, whereas the stylistic
virtues of wearing them in the evening - in stark contravention to one of the style canon’s stuffier edicts - is
demonstrated neatly by hotel magnate André Balazs, who proudly wore a pair with purple lenses at a private dinner
held by Vanity Fair.
Armand Assante, Alejandro González Iñárritu, Don Johnson, Rob Lowe and Marvel star Chris Evans are big fans. Buzz
Aldrin the second man to walk on the moon and Master Mentalist Lior Suchard are also fervent patrons of the brand.
Don Johnson's daughter Dakota and Arizona Muse have both joined Milla Jovovich as prominent female brand aficionados
(lest we forget, two of the most famous style icons to have made sunglasses a sartorial trademark - Audrey Hepburn
and Jackie O - have been women).
Perhaps the stars gravitate towards Avrone because their eyewear furnish the wearer with precisely as much
flamboyance as they wish to express: Harrelson’s aforementioned clear-frame, brown lenses work for him, but the
permutations of camo-print, checked or striped frames and lenses in a spectrum of colours is endless, and doesn’t
come at the expense of rigid functionality: all Avrone lenses feature total UVA and UVB protection, and are
certified by the EC in full compliance with European standards.
Whichever pair you opt for, consider pairing them with a piece from the Italian brand’s other staple - silk scarves
with polka dots, in a range of colour combos, which are just as cross-seasonally relevant as an eyewear range which
reaches for the stars stylistically, and in turn has the stars reaching for them.