Icons / September 2017

Bruce Springsteen: Still The Boss

Perfecting the guitar from the ripe age of 13, the denim, biker-boot and bandana-donning rock ‘n’ roller was as serious about social issues and political protest as he was about playing to the crowd.

Bruce Springsteen drives his 1957 Chevrolet Bel Air Convertible which, according to his autobiography Born To Run, he bought for $2,000 in 1975.

A broken hero on a last chance power drive. Or, more accurately, a working class hero: the iconography, the lyrics, the sheer Americana inherent to Bruce Springsteen has made him a blue collar figurehead for over four decades - the maker of the steel man’s lament, the small town cryer, the American dreamer, the bard in blue jeans, The Boss. The man who, like one of the downtrodden but hopeful characters that populate his lyrics, dropped out of high school on the promise of a contract from a big shot New York producer, only to never see that producer again.

Springsteen may have been the son of a bus driver and secretary, but his fellow feeling for the small man was largely an act of imagination rather than the product of experience. He picked up a guitar aged 13 and, as he sings in ‘Hungry Heart’, “went out for a ride and never went back”. By 14 he was in a band; the summer he graduated was followed by a hectic joining, forming and disbanding of various bands – Earth, Steel Mill and, most preposterously for a figure such as Springsteen, one called Dr. Zoom and the Sonic Boom – the end of which saw what in retrospect was the inevitable: Springsteen, the minstrel of the lonely man, as a solo act. The following year, in 1972, he signed a 10 album deal with Columbia. Within three years – already, it seemed, a mature artist, a figure of legend and cultish following – he was recording narratively rich rock standards such as ‘Born to Run’.

But Springsteen’s feeling for the failures and disappointments inherent in life – characteristically treated with good humoured resignation rather than out-and-out bitterness – was genuine, reflected both in lyric and action. He gave concerts against nuclear weapons, for Vietnam vets, his songs providing commentary on America’s social problems, from racism to police brutality, towns dying with the industries that sustained them, to 9/11, immigration and the Iraq War. “Bring ‘em home” he intoned after accepting a Grammy. He wasn’t talking about another award.

His was a message he wanted to hit home too, which brought about a shift in writing style to the more declarative approach of, for example, ‘Born in the USA’. This may have been one of modern music’s all time most misrepresented songs but it made Springsteen a megastar, albeit one with, arguably, one of modern music’s all time most misrepresented images: as the embodiment of all-American, crotch-thrusting, macho manifest destiny. Once Ronald Reagan had co-opted the song, Springsteen took to meeting with civil rights, environmental and labour activists in every town he played, before giving them a potent plug on stage. But the image was all Springsteen’s.

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Contributor

Josh Sims

Josh Sims is a writer on menswear, design and much else for the likes of Wallpaper, CNN, Robb Report and The Times. He's the author of several books on menswear, the latest 'The Details', published by Laurence King. He lives in London, has two small children and is permanently exhausted.