Old Burlington Streets latest pilgrimage site is an – probably long-overdue – amalgamation of Thom Sweeney’s bespoke and ready-to-wear shops under one roof. For the last decade, Thom Sweeney have built a reputation for bespoke without the alienating issues that bespoke has to contend with. Take the eponyms Thom Whiddett and Luke Sweeney, charming, funny, approachable guys who make it very hard for anyone to look at bespoke and think that it isn’t for them, who think they will not be let into the club. The attitude of the Townhouse is exactly, this, it’s welcoming, it is approachable, it is unwaveringly cool.
From the special-made snooker table, the spacious fitting rooms with cashmere corduroy blinds, the fully-functioning bespoke workshop in the basement and the back door that links to Buck’s Club, it has all been thought out to be a destination for men rather than a clothes shop. Capped-off by the workshop-adjacent altar of trichology, Pankhurst London, who have moved from their Newburgh Street HQ to join forces.