In a year that has changed everything – how we work, how we dress, how we communicate, connect, collaborate – many are finding consistency and comfort by turning to their most relied-upon brands, supporting businesses that offer familiarity and dependability, seeking out long-lasting products that they know they can trust when times are tough.
When it comes to footwear, it’s at once uplifting and grounding to wear strong, sturdy shoes that literally anchor you, especially when the nature of the time we’re spending on our feet is adapting, too. From marching in support of Black Lives Matter, protesting for environmental policies or campaigning to end SARS, where and what we walk for hasnever been more meaningful.
Lockdown also drove many to embrace walking as an activity whilst gyms were closed and daily outings were limited to essential shopping and exercise; plus reconnecting with nature meant long strolls through cities, exploring new neighbourhoods and having adventures locally. Now, we take our freedom for granted less, and find more opportunity than ever to explore our own locales. Inevitably, our feet are carrying the weight of all this change – so it’s crucial to invest in solid footwear that protects them.