Vilebrequin La Plage & L'ondine

The original swimsuit maker born in Saint-Tropez spotlights the Riviera way of life with first-ever private beach and dining experience in Cannes.
Vilebrequin La Plage & L’ondine beach club.

With a fine employment of the great British pun, Roland Herlory says “First we made the costumes. Now we’re making the set.” The iconic swimwear’s CEO is of course talking about the Vilebrequin beach experience at L’Ondine, Cannes’ famous private beach beneath the Croisette. There they have overtaken it and covered it with the kind of imaginative colour and free-spirit energy that the brand is world-famous for.


April 2023


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