The Rake Tailored Garments: VBC Cloth Focus

Heritage and community go hand in hand. It is why we were delighted to use cloth from Vitale Barberis Canonico, a 357-year-old business, on a selection of The Rake Tailored Garments.

Appraising the objectives of The Rake Tailored Garments will lead you down a path of honesty, authenticity, innovation and freedom. Preluding any of these virtues and permutations before they can collectively come to fruition is the embracement and value of community. In order to grow the culture of classic elegance we needed to make style accessible to everyone. Any initial trepidations of fulfilling the aforementioned objectives were quickly relinquished when a select few of the most iconic tailors and cloth mills wanted to be part of our mission. It is hard to think of an establishment that embodies a sense of community quite like Vitale Barberis Canonico (VBC). North of Turin in the Biella region of Italy, half of the firm's employees come from a village whose population is just 1,000. Francesco, scion of the eponymous family clothmaker is the 13th generation to take the helm. He is the driving force behind no fewer than 4,000 new fabrics per year. Responsible for producing stunning materials for the most prestigious bespoke workshops and brands from around the world, we were delighted to use their flannel, worsted wool and 4-ply wool for our debut collection.

Contributor

Freddie Anderson

Published

January 2021

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